The eye moves through an image and it moves through a website in just the same way… You can put things together nicely, smartly, professionally but where is the eye going… That’s art. Abstract art is the most incredible example of this artists work to intuitively place shape it’s never random although it might appear so… shape colour and form is placed to move the eye from one place to another and it’s planned. That’s why abstract art can be so tricky to master when you begin and then becomes so difficult to explain once you’ve got the hang of it…
Websites are the same… They are a piece of artwork or they should be, imagery, shape, form, typeface are art and they can work for you or against you…
One thing I love to do is create custom graphics for my clients to draw attention to buttons in particular, they are created to give a unique stamp of ‘you’ on your website and to draw your viewers eye to a place you’d like it to land…
I am a former reflexologist, aromatherapist, yoga teacher and podiatrist, I know your world, I’ve walked in your shoes… I love to help you create and develop your business with a beautiful digital presence.
I love pulling attention where you want it to go with unique features just for your site… here’s a button I created. One effect is to have images, colour toned (by me) so they match across the site as buttons…
